Free guide · Business development for recruiters
Plenty of tools.
No plan.
Why more recruiting tech isn't creating more conversations, and what to do about it.
HubSpot, Loxo, Bullhorn, Apollo, SourceWhale, Lemlist, Mailchimp. The stack keeps growing, but new client conversations don't. This 3-page guide helps you find out why, in about ten minutes.
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Most recruiters don't have a tool problem. They have a strategy problem.
One recruiter we spoke with had a stack like the one above. He was interviewing freelancers on Upwork just to work out what to do with it all.
Where it breaks down
Five ways a recruiting stack quietly stalls business development
How many sound familiar? The guide shows how each one plays out on your own and across a team.
The half-built system
The tools are in place, but they were never set up to work together.
The sequence treadmill
More time managing sequences than talking to the people who reply to them.
Lists without labels
Thousands of contacts, and no clear reason any one of them is there.
Two channels, no link
LinkedIn and email run as separate jobs, so neither builds on the other.
Paying to connect the dots
Paying someone to link your tools, with no shared vision of how they should work.
The way out
Strategy first. Then the tools.
The recruiters who get the most from their tech decided how they want to win business first. Inside, you'll map every tool to one of four stages.
Get seen
The right hiring managers know what you specialize in.
Start the contact
Targeted outreach to people you've chosen for a clear reason.
Stay in touch
Stay in front of people who aren't hiring yet.
Create the conversation
Timely follow-up turns replies into real calls.
Let's look at your stack together.
Book a free 30-minute BD Flow Audit with the ORA team. Bring your tool tax number and your score, and we'll make the most of the time.
What you use now
Your tools, outreach, email, LinkedIn and follow-up, as they really run today.
Where the flow breaks
Which tools earn their place, which overlap, and which have become extra work.
What it should look like
A clear path from first touch to real conversation, with every tool in its place.